Kate Walling

Kate Walling

Go-To Marketing Strategist | Fractional CMO | GTM Partner at Kate Walling Strategy
Seattle, Washington, United States

Kate Walling is currently a Go-To Marketing Strategist, Fractional CMO, and GTM Partner at Kate Walling Strategy. She previously founded Beledor, Scrappy Face, Secret Ingredients Inc., and Traction Hero, and has left all of these companies. Her expertise includes high-stakes growth, bold positioning, go-to-market strategy, and AI-native marketing.

  • Kate Walling Strategy Go-To Marketing Strategist | Fractional CMO | GTM Partner 2025–present · current
  • Elemeno Health Marketing Lead + Strategic Marketing Consultant 2021–2022 · past
  • Shift Brand Lead + Strategic Marketing Consultant 2021–2022 · past
  • Beledor Co-Founder | Chief Marketing & Sales Officer 2017–2018 · past
  • Traction Hero Founder & Principal 2017–2024 · past
  • Thinknear by Telenav Director, Marketing (Brand, Digital, Demand Gen, Content, Media, and Communications) 2013–2017 · past
  • Scrappy Face Founder & Principal 2009–2013 · past
  • Secret Ingredients Inc. Founder & CEO 2004–2009 · past

Education

  • Stanford Continuing Studies Leadership, Corporate Culture, The Future of Marketing, Funding, Design Thinking · 2016–2021
  • Founder Institute, Silicon Valley Silicon Valley Graduate · 2016
  • AB-Tech Incubator Graduate · 2007
  • New Horizons Master Computer Internet Webmaster · 2003
  • East Tennessee State University 2000
  • American University 1998

Organizations

See all 8
  • Kate Walling Strategy Go-To Marketing Strategist | Fractional CMO | GTM Partner 2025–present · current
  • Elemeno Health Marketing Lead + Strategic Marketing Consultant 2021–2022 · past
  • Shift Brand Lead + Strategic Marketing Consultant 2021–2022 · past

Education

  • Stanford Continuing Studies Leadership, Corporate Culture, The Future of Marketing, Funding, Design Thinking · 2016–2021
  • Founder Institute, Silicon Valley Silicon Valley Graduate · 2016
  • AB-Tech Incubator Graduate · 2007
  • New Horizons Master Computer Internet Webmaster · 2003
  • East Tennessee State University 2000
  • American University 1998

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