Samantha Wobst
Product & GTM at Latch
Samantha Wobst leads Product and GTM at Latch. She has expertise in product strategy, user-centered design, and experimentation, with experience planning, designing, launching, and scaling digital products.
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Latch Product & GTM 2026–present · current
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Pioneer Square Labs Entrepreneur in Residence 2025 · past
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Freelance Product Consultant 2024–2025 · past
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Morning Consult Product Lead 2022–2024, Managing Director, Product & Strategy 2021–2022, Senior Director, Product & Strategy 2021, Senior Product Manager 2020–2021, Product Manager 2020 · past
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Bluetext Vice President of Client Services 2018–2020, Digital Project Manager 2015–2018 · past
Education
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University of Washington Human Centered Design & Engineering Master of Science - MS
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Davidson College Economics
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Columbus School for Girls
Organizations
See all 5-
Latch Product & GTM 2026–present · current
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Pioneer Square Labs Entrepreneur in Residence 2025 · past
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Freelance Product Consultant 2024–2025 · past
Education
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University of Washington Human Centered Design & Engineering Master of Science - MS
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Davidson College Economics
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Columbus School for Girls
