Fabric
Facts
- HQ
- Bellevue
- Sectors
- E-commerce, Retail, B2B, SaaS, APIs, Technology
- Stage
- Series C+
GeekWire 200: Auth0, Rover Among Top 10 but Set to ‘Graduate’ as Tanium and Outreach Climb
GeekWire’s monthly GeekWire 200 ranking shows established Pacific Northwest startups like Auth0 and Rover among the top 10 but poised to “graduate” after Okta’s acquisition and Rover’s SPAC IPO, while companies such as OfferUp, Moz, PayScale, Puppet and Clio are positioned to move up. The list highlights movers like Tanium and Outreach and notes recent major funding and leadership news across the region’s startups.
Startup Haven launches Startup Haven Ventures, adds Westerdal, Yu and Mbemba; PSL promotes three; Adam Selipsky named AWS CEO
Startup Haven, founded by Bob Crimmins, launched Startup Haven Ventures and expanded its team to include Jay Westerdal, Arry Yu and Claudius Mbemba; the fund targets pre-seed, capital-efficient companies with a Pacific Northwest focus and made its first investment in Verdi. Seattle’s Pioneer Square Labs promoted Palvi Mehta, David Zager and Ben Gilbert; separately, Tableau CEO Adam Selipsky will become AWS CEO, replacing Andy Jassy.
Jungle Scout raises $110M and acquires Seattle Amazon-ad startup Downstream, adding its 11-person team
Jungle Scout, an Austin-based company serving Amazon sellers, raised $110 million and announced the acquisition of Seattle startup Downstream, which provides Amazon advertising recommendations and will join Jungle Scout with its 11-person team; terms were not disclosed. Downstream, founded in late 2017, has 5,000 customers, >200% year-over-year revenue growth, and has raised $5 million from multiple investors.
SoundCommerce raises $15M Series A to centralize retailers' data into Snowflake or BigQuery
Seattle startup SoundCommerce raised $15 million in a Series A to help online retailers centralize commerce data into Snowflake or BigQuery warehouses and gain analytics for profitability, forecasting, logistics and inventory. CEO Eric Best says the product integrates with platforms like Amazon, Shopify and Magento to help brands scale back-office operations and "think and act like Amazon."
Pipe17 raises $8M seed round led by GLP Capital Partners to scale e-commerce integration platform
Seattle e-commerce logistics startup Pipe17 raised an $8 million seed round led by GLP Capital Partners to expand its integration platform that connects inventory, orders and fulfillment systems, benefiting from pandemic-driven growth in online shopping.
Fabric raises $43M Series A from Norwest to sell headless commerce platform to mid-market retailers
Seattle-area e-commerce startup Fabric raised $43 million in a Series A led by Norwest Venture Partners to help mid-market retailers build modular, headless commerce systems and compete with Amazon amid a pandemic-driven online shopping surge. Founded by Faisal Masud, Fabric offers commerce APIs used by brands like GNC and Juicy Couture and had raised $9.5 million in seed funding five months earlier.
Fabric announces $43 million Series A led by Norwest Venture Partners to scale its headless commerce platform
Fabric, a headless commerce platform, announced a $43 million Series A funding round led by Norwest Venture Partners on February 9, 2021 to scale its platform; the company is led by former Amazon, Google, eBay and Staples executives and counts brands like GNC, abc carpet & home and Juicy Couture as customers.
Seattle's Stackline Raises $50M from Goldman Sachs to Expand E-Commerce Intelligence Platform Amid Pandemic Boom
Stackline, a Seattle-based e-commerce intelligence platform serving clients like Sony and Starbucks, raised $50 million from Goldman Sachs Growth Equity in its first outside funding round to expand amid rapid online retail growth during the pandemic.
Amazon names Anne Toth director of Alexa Trust; Zillow adds Claire Cormier Thielke to board; Lockstep exits stealth
Amazon hired Anne Toth as director of Alexa Trust to lead privacy, security, accessibility and ethics efforts for Alexa; Zillow added Claire Cormier Thielke to its board and Lockstep, a Seattle accounting-software startup founded in 2019, emerged from stealth with a founding team drawn from Avalara, Globys, e2b Teknologies and Winshuttle.
Fabric, led by ex-Amazon exec Faisal Masud, raises $9.5M seed from Redpoint to offer headless e-commerce for mid-market brands
Fabric, a Seattle-area startup led by former Amazon and Staples executive Faisal Masud, emerged from stealth and raised $9.5 million in seed funding led by Redpoint Ventures to provide a headless, API-first e-commerce platform for mid-market brands that have outgrown Shopify but aren’t ready for enterprise solutions.
People
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Umer Sadiq Executive, CTO
