Fundamentals for Startups: One giant leap: How to build a $100M business in the age of Al

Fundamentals for Startups: One giant leap: How to build a $100M business in the age of Al

Mar 15, 2025 · 62 min

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(https://comotion.uw.edu/) With Andy Ouderkirk - Senior Director of Research at Meta, and Kelly Ingham - Vice President of AR/Wearables and Research Partnerships at Meta’s Reality Labs. What does it take to grow a tech startup into an industry leader? Scientist Andy Ouderkirk and startup veteran Kelly Ingham were colleagues at 3M when they started to collaborate on an innovation development framework—the “leap” approach—for scouting, evaluating, scaling, and marketing breakthrough innovations. Their talk draws from real-world successes at 3M and Meta and cover actionable insights from their framework for teams leveraging AI to build high-growth companies.