Go Big or Go Home with Anne Kennedy, Mastersfund Partners

Go Big or Go Home with Anne Kennedy, Mastersfund Partners

May 8, 2025 · 51 min

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In this episode of Sound Investments, host Ed Barker enjoys in a comprehensive discussion with Anne Kennedy, general partner at The Mastersfund. The conversation explores the fund's mission to address the underfunding of female founders by leveraging a unique structured exit model that mitigates risk for investors and promotes financial stability for startups. Anne shares her journey from serial entrepreneurship to venture capital, highlights significant growth in portfolio companies, and explains the importance of diversity and profitability in investment strategies. The episode encompasses insights into scaling business operations, the importance of AI in various sectors, and reflections on fostering a supportive environment for women-led startups. 00:00 Introduction to Sound Investments 01:42 Meet Anne Kennedy 03:34 Challenges in Female Entrepreneurship 05:30 The Mastersfund: Mission and Model 10:30 Structured Exits: A New Investment Approach 23:44 Global Business Perspectives 25:51 Diversity in Leadership 28:08 Tech Investment Focus 31:40 Service-Based Business Models 34:38 Diligence and Investment Strategy 40:23 Portfolio Companies 47:22 Future Plans and Scaling Up About Your Host Ed Barker has enjoyed a weird and varied career. Ed is a Brit now resident in Seattle and has founded three startups, enjoyed a long career in corporate strategy, and most recently as a VC. He's now building a podcast production company, Studio 1878. Sound Investments is a modest attempt to shine some light on the fantastic work being done in the Pacific Northwest entrepreneurial community. Anne Kennedy, Managing Director, Mastersfund Partner Branding, marketing & global networking. Founder, entrepreneur, board director and advisor worldwide. Founding director of Helium.com, acquired by RR Donnelley and now the RRD Content Network. One of the earliest and most respected names in global digital marketing. Pioneer SEO, launched Zillow, Philips Lifeline, and other household names onto the web, building the world’s largest consortium of digital marketing agencies. Author of Global Search Marketing. Co-host & producer of CEOcoach podcast. Hosted on Acast. See acast.com/privacy for more information.

AAnne Kennedy TThe Mastersfund MMastersfund Partners