Demand & Expand
Facts
- HQ
- San Francisco, CA
- Founded
- 2023
Recent coverage
Front-page news, podcasts and videos about Demand & Expand
Dave Rigotti (Inflection CEO & Co-Founder) on the path from marketer to founder, managing energy, and asking the right questions
After starting his career at Microsoft, Dave was the first marketer at Bizible. As the company grew, Dave scaled to VP and then took on marketing leadership roles at Marketo and Adobe via acquisitions. He's now founder and CEO at Inflection - a new stealth marketing tech startup. Dave operates with a small-town Ohio style and says he cares more about the process than the destination. He talked about managing energy, growing from contributor to manager to executive, and learning through customer development.
Aaron Bird (Bizible CEO) inside the acquisition - how Bizible sold to Marketo
Bizible had 8 years of grinding, $20M in funding, and 1000s of customers. Then a successful acquisition by Marketo. 6 months later Marketo gets acquired by Adobe for $4.7B. Aaron Bird, the former Bizible CEO, goes inside the deal process that unfolded over 2 years - the tactics, the big breaks, and the emotions.
People
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Aaron Bird Founder, Co-Founder
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Dave Rigotti Founder, Co-founder
