Firmly and Snaplii Each Raise $15M for Agent Commerce as Uber Logs ~500 AI-Agent Eats Orders and 4 Rides
Two startups—Firmly and Snaplii—each raised $15 million (total $30M) to build payments and checkout for AI shopping agents, while Uber reported roughly 500 Eats orders and four rides came from AI agents during a high-volume week. Firmly positions itself as an "agentic commerce" platform connecting merchants’ catalogs and checkouts to agent protocols and commerce platforms.
More: We are Main Street, FinSMEs, citybiz, FinancialContent, Dealroom.co, PYMNTS, Finextra, Shattered
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We are Main Street: Firmly raises $15M Series A from Squarepoint, launches Ask Agent to link 11M merchants to AI shopping channels
- FinSMEs: firmly Raises $15M Series A Led by Squarepoint Capital to Expand No‑Code Agentic Commerce Platform
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citybiz / Win Warfield: Firmly raises $15M Series A led by Squarepoint Capital, totals ~$20M, and launches Ask Agent conversational commerce platform
- FinancialContent: firmly Raises $15M Series A Led by Squarepoint Capital and Launches Ask Agent Conversational Shopping
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Dealroom.co: Firmly raises $15M Series A from J.P. Morgan Payments and Mastercard to power retailer sales via AI shopping assistants
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PYMNTS: Firmly Raises $15 Million Series A to Connect Merchants to AI Agents; Squarepoint Capital Leads
- Finextra / Editorial Team: Firmly raises $15M Series A led by Squarepoint Capital with JP Morgan Payments and Mastercard investing
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Shattered / Daniel Roth: firmly raises $15M Series A led by Squarepoint Capital to scale firmly Connect and Ask Agent