Pro.com co-founders Subramanian, Williams and ex-BofA CIO Zachary Harl launch OnTrade, an AI startup for wealth managers backed by General Catalyst and Madrona

Pro.com co-founders Rajalakshmi “Raji” Subramanian and Matt Williams, with Zachary Harl, launched OnTrade, an AI startup for wealth management that has been building in stealth since 2024 and is backed by General Catalyst, Madrona and angels to deploy AI agents that automate advisors' analytical tasks while keeping human approval.

RRaji Subramanian OOnTradeAI