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Stratify

Stratify is a startup spun out of MVL and was the subject of Madrona-led seed funding.

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Madrona Venture Labs raises $8M and turns investors like Spencer Rascoff into co‑founders of spinouts

Madrona Venture Labs has raised $8 million for its fourth fund and introduced a model that makes investors — including Spencer Rascoff, Julie Larson-Green and Elena Donio — co-founders, board members, and advisors of its spinouts to attract talent and accelerate startup formation. Founded in 2014, the Seattle-based studio has spun out more than a dozen companies, including recent spinouts Zeitworks, Simplata, and Stratify.

Madrona leads $3.9M seed for Strike Graph to automate SOC 2 compliance, promises 45-day certification

Seattle startup Strike Graph, spun out of Madrona Venture Labs, raised $3.9 million in a seed round led by Madrona Venture Group to help B2B companies automate and accelerate SOC 2 compliance. The five-person team, led by CEO Justin Beals and co-founder Brian Bero, says its platform can deliver SOC 2 Type 1 certification in 45 days and save customers roughly $50,000 in consultant fees.

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