Jonathan G. Blanco is CEO and Founder of aizii, and Founder & Managing Partner at TF Labs, a brand innovation agency applying new technologies in commerce. He is also Owner of Wall & Vine and serves on the board of Niftmint, where he previously was CEO & Founder, building a platform for brands to create digital twins for physical products. He has founded and led ventures including Nojora and MaxxNutrition.com. Jonathan is a keynote speaker, mentor, and speaking coach, and teaches software product management at the University of Washington.