Rand Fishkin
Rand Fishkin is the cofounder and CEO of Alertmouse, Snackbar Studio, and SparkToro. He previously founded Moz, which was acquired, and cofounded Inbound.org. His expertise includes marketing and entrepreneurship.
Tin Can CEO Chet Kittleson and Founders Share Key Startup Lessons at Seattle Flow Day on May 15
At Seattle Flow Startup Day, experienced founders including Tin Can CEO Chet Kittleson shared lessons from their hardships, emphasizing building passionate companies, maintaining emotional stability, hiring capable people, disciplined fundraising, questioning the need for venture capital, and considering acquisition early. Kittleson recounted surviving a disastrous network outage that nearly ended his startup, highlighting resilience and customer-driven growth.
Seattle Startup Alertmouse Launches to Rival Google Alerts with Improved Online Mention Tracking
Seattle startup Alertmouse, founded by tech veterans Rand Fishkin, Adam Doppelt, and Nathan Kriege, offers enhanced email alerts to track online mentions more effectively than Google Alerts. The service scans websites multiple times daily to provide timely notifications for individuals and brands monitoring their online presence.
Rand Fishkin Raises $2.15M From 38 Angel Investors for Seattle-Based Snackbar Studio's Debut Game Launch in 2026
Rand Fishkin, co-founder of SparkToro, launched Snackbar Studio, an indie video game company in Seattle, raising $2.15 million from 38 angel investors to develop their first game, The Snackbar at the End of the World, planned for a 2026 PC release. The funding model uses personal networks rather than VC money, with open-source pitch and funding documents to support other indie developers.
By Rand
Lost and Founder with Rand Fishkin
Rand Fishkin is the co-founder and former CEO of Seattle technology company Moz, and in his seventeen years in the startup world, he's learned a thing or two about being an entrepreneur. He shares some of those stories — personal and professional — in his new book, Lost and Founder, out April 24. Rand joins us on this episode of the GeekWire Podcast to talk about his unwavering dedication to transparency, the lessons he's learned as a founder and even his recent departure from Moz to found a new company, SparkToro. See omnystudio.com/listener for privacy information.
Organizations
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Alertmouse Cofounder & CEO 2025–present, CEO · current
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Snackbar Studio Cofounder & CEO 2023–present · current
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SparkToro Executive Officer, Director, Promoter 2018–present, Cofounder & CEO 2018–present · current
Education
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University of Washington None, Finance · 1997–2001
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Newport High School 1993–1997
