Ambika Singh

Ambika Singh

Seattle, Washington, United States

Ambika Singh is the Founder and CEO of Armoire and serves as a board member at the Seattle Metropolitan Chamber of Commerce and United Way of King County. She founded Armoire, a high-tech startup offering wardrobe-as-a-service, and has expertise in marketing, business development, product management, SEO, and social media.

Tin Can CEO Chet Kittleson and Founders Share Key Startup Lessons at Seattle Flow Day on May 15

At Seattle Flow Startup Day, experienced founders including Tin Can CEO Chet Kittleson shared lessons from their hardships, emphasizing building passionate companies, maintaining emotional stability, hiring capable people, disciplined fundraising, questioning the need for venture capital, and considering acquisition early. Kittleson recounted surviving a disastrous network outage that nearly ended his startup, highlighting resilience and customer-driven growth.

Allen Institute for AI, Carbon Robotics, DAT Freight & Analytics, Humanly, and Yoodli Named 2026 GeekWire Workplace of the Year Finalists

The 2026 GeekWire Awards Workplace of the Year finalists include Allen Institute for AI, Carbon Robotics, DAT Freight & Analytics, Humanly, and Yoodli, recognized for building exceptional workplace cultures based on core values like trust and openness. The award ceremony occurs on May 7 in Seattle, with public voting open through April 16.

Innovation in Turbulent Times: Voices from the GeekWire Awards

Recorded live at the 2025 GeekWire Awards in Seattle, this episode features industry leaders navigating a shifting tech and political landscape. Amid celebrations of AI breakthroughs, startup milestones, and community-building, guests discuss deeper concerns: capital flight, regulatory headwinds, and what the region needs to retain its innovation edge. Featured on the show: Ambika Singh, founder and CEO of Armoire (Workplace of the Year winner) Joseph Williams, Washington State Department of Commerce (Public Policy Champion for Innovation) Emer Dooley, Creative Destruction Lab, University of Washington (Geeks Give Back honoree) Laura Ruderman, CEO of the Technology Alliance Aviel Ginzburg, co-founder at Foundations…

Armoire founder Ambika Singh says Amazon’s return-to-office push fuels sharp demand rebound, SeaTac sales up 150%

Seattle clothing-rental startup Armoire, led by founder Ambika Singh, nearly faltered during the pandemic when customers stopped commuting but has rebounded as return-to-office policies boost demand. Amazon’s shift to more in-office days has driven especially strong growth in its hub markets, with SeaTac up 150% and the D.C. area up nearly 100%.

Tech Startups Shift to Profitability and Sustainable Growth Amid Tight 2023-2024 Venture Capital Market

Tech startups are shifting from growth-at-all-costs to focusing on profitability and efficient growth without relying on new investor funding amid tighter venture capital conditions and challenging market factors. This new approach, termed 'default alive,' emphasizes sustainable business models and cautious investment amid a decline in funding and more down rounds.

Armoire opens Armoire Go in Seattle using RFID-tagged garments for contactless pickups, returns and swaps

Seattle clothing rental startup Armoire opened Armoire Go, a high-tech physical store that uses RFID-tagged apparel and a contactless tablet-and-table system to let subscribers pick up, return, try on, and swap items quickly. The store aims to combine online convenience with in-person experience, improve operational efficiency, and required hand-sewing RFID tags into about 75,000 garments before launch.

Armoire CEO Ambika Singh pivots subscription wardrobe to loungewear, secures funding and rehiring after pandemic shock

Seattle clothing subscription startup Armoire, led by founder and CEO Ambika Singh, survived the pandemic by pivoting its inventory from workwear to cashmere loungewear and athleisure, growing long-term memberships and briefly turning a profit. The company raised new funding, rehired furloughed staff to reach 50 employees, and expanded its Seattle footprint.

Armoire's startup survival story

Armoire CEO and founder Ambika Singh and her team built a women's clothing subscription service with their "bosslady" members in mind, providing an on-demand wardrobe of apparel primarily for work and events. Two years ago, the Seattle-based startup was on a roll, posting a record month in February 2020 after growing nearly 400% in 2019. But then came the pandemic. Armoire's members no longer needed to dress up for the office or to go out. So close the door on Armoire, right? Not so fast. Ambika Singh talks with GeekWire's John Cook and Todd Bishop about Armoire's survival story, how…

Armoire raises $3.5M from Satya Nadella, Aman Bhutani after pivoting to casual inventory and community tools

Seattle clothing subscription service Armoire adapted to pandemic-driven demand shifts by cutting costs, adding casual items, and building community-driven discovery tools, helping long-tenured members stay. The four-year-old startup raised $3.5 million from investors including Microsoft CEO Satya Nadella and GoDaddy CEO Aman Bhutani as it regains growth momentum.

The Riveter places 24 employees (34% of staff) on temporary layoff under Washington’s COVID-19 ‘standby’ rule

Seattle tech startups like The Riveter and Armoire are using Washington’s temporary layoff (“standby”) policy so employees can collect unemployment benefits while expected to return within eight weeks, as revenue falls and social distancing forces closures amid the COVID-19 outbreak. The Riveter put 24 employees (34% of staff) on standby, cut hours and pay, and is covering health insurance while aiming to bring staff back after the crisis.

Ambika Singh

Ambika Singh is the Founder and CEO of Armoire, a high-end clothing rental service that’s evolving the way women shop and dress. The idea was born during her time getting an MBA at MIT and the company launched in 2016 after she spent time at impressive companies like Microsoft, The Boston Consulting Group and Rover. Ambika shares her thoughts on mentors, molding your definition of success as you progress in your career and the importance of family. She’s been recognized on the 40 Under 40 List and is extraordinarily humble and relatable. Listen to her discuss what it’s like to…

Organizations

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Education

  • MIT Sloan School of Management Master of Business Administration (M.B.A.) · 2014–2016
  • Dartmouth College AB, History/Economics/Microfinance · 2003–2007
  • International Community School 1997–2003

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