David Niu
David Niu manages this profileDavid Niu is Founder at Delight Labs PR. He was VP of Innovation at Limeade and Founder and CEO at TinyPulse. He was Co-Founder and President at BuddyTV and Co-Founder and COO at NetConversions. He is Founder and CEO of TINYhr. He founded and sold three companies to publicly traded entities.
Ascend Launches Seattle-Focused Co-Founder Matching Program at Annual Founders Bash
Ascend, an early stage venture firm, launched a Seattle-focused co-founder matching program at its annual Founders Bash, emphasizing the importance of selecting co-founders with complementary skills and past working experience. Entrepreneurs highlight trust and proven partnerships as key factors for startup success.
David Niu Launches Delight Labs to Transform PR with Data-Driven Approach After $8.8M TINYpulse Exit
Seattle entrepreneur David Niu, founder of Delight Labs, launched a new startup that reimagines PR by applying data-driven strategies learned from his prior ventures, including TINYpulse which sold for $8.8 million. Delight Labs focuses on transparent, accountable PR that drives acquisition, SEO, and branding, currently serving health and wellness clients.
Limeade to acquire TINYPulse for $8.8M cash, may pay additional earnouts over 18 months
Bellevue-based employee well-being company Limeade is acquiring Seattle startup TINYPulse for $8.8 million in cash, with possible additional earnouts over 18 months. The deal brings TINYPulse’s 70 employees (including founder David Niu) into Limeade and aims to expand Limeade’s reach into mid-market customers using TINYPulse’s employee-listening technology.
By David
David Niu Warns Frequent Remote Work Boosts Individual Productivity but Undermines Company Culture
David Niu argues that although remote workers report higher productivity and satisfaction, letting employees work from home too often can erode company culture and harm long-term success.
Organizations
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Delight Labs PR Founder 2023–present · current
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Limeade VP of Innovation 2021–2022 · past
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TinyPulse Author of "Careercation: Trading Briefcase for Suitcase to Find Entrepreneurial Happiness" 2014, Founder and CEO 2012–2021 · past
Education
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The Wharton School MBA, Global Corporate Development · 1999–2002
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INSEAD MBA Study Abroad Exchange · 2002
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University of California, Berkeley BA, Political Economy of Industrial Societies · 1992–1996
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Peking University 1994–1995
