Elisa La Cava
Elisa La Cava is Principal at Trilogy Equity Partners and serves as Board Observer at Twindo, Vieu, and Zuplo. She is an early stage venture capital investor with expertise in data and AI at the infrastructure and application layers.
Magnify's Josh Crossman on Incubating a Startup and Bringing AI to the Customer Experience
In this episode, investor Elisa La Cava talks with Josh Crossman, CEO of Magnify, which was incubated at Madrona Venture Labs. Josh was actually recruited by Madrona Venture Labs to help launch a business that would bring AI to the customer experience. He was quickly persuaded and signed on in 2021, spinning out of MVL in less than three months with a $6 million seed round. Josh and Elisa discussed the incubation process and how Magnify's intelligent application to improve customer retention, expansion, and adoption is solving one of the biggest pain points of the customer experience — focusing on…
Organizations
See all 20-
Twindo Board Observer 2025–present · current
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Vieu Board Observer 2024–present · current
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Zuplo Board Observer 2023–present · current
Education
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Northwestern University - Kellogg School of Management Master of Business Administration (MBA), Finance
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Claremont McKenna College Bachelor of Arts (BA), Environment-Economics-Politics (EEP Program) and Spanish
